Maker Terms & Conditions
About these terms
These Maker Terms & Conditions ("Maker Terms") form the agreement between you as a maker and The Haud Ltd, a company registered in England and Wales (Company No. 15779673) with its registered office at 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom ("The Haud", "we", "us"). They govern your application to sell, and your selling, on thehaud.com (the "Platform").
Our Terms and Conditions govern use of the Platform generally and apply to you alongside these Maker Terms. If you have any questions, contact us at hello@thehaud.com.
1. Joining The Haud
Makers must apply to join the Platform. We review all applications and reserve the right to decline without giving a reason.
2. Commission
The Haud charges a commission on each sale made through the Platform, deducted from the sale price (excluding postage) before your earnings are paid out. Your commission rate is set out in your maker dashboard at /seller/fees, and is shown to you before you start selling.
The dashboard is the source of truth for the rate that applies to your shop, including where you were onboarded on specific terms. We will not change your rate without giving you at least 15 days' notice in writing.
3. Your listings
All products listed on the Platform must be genuinely handmade by you, not mass-produced or simply assembled from mass-produced components, accurately and honestly described, yours to sell, and available to ship within the stated lead time. Any claims you make about materials, provenance or environmental qualities must be true and substantiated.
Original prints pulled or printed by hand, such as linocut, woodcut, etching, letterpress and screenprint, are handmade work in their own right and always welcome. Reproductions of your work, such as giclée or other digitally printed copies of an original painting, drawing or design, are welcome alongside the real thing: a shop offering reproductions must also offer handmade originals, workshops, or bespoke commissions it is actively taking. The Haud is a home for makers, so a shop cannot be reproductions alone.
The Haud is curated craft by craft, so your shop was accepted for the work you showed us. Please list as much of that work as you like; more of it is always good news. If your practice is growing into a new craft or a different kind of product, we would love to hear about it. Just tell us before you list it, so we can introduce it properly and keep the marketplace feeling considered.
Price your work as you see fit. We ask only that a piece is not offered on The Haud at a higher price than the same piece on your own website. The Haud costs money to run: commission is what funds the marketing, advertising and infrastructure that bring buyers here, and pricing the Platform as the expensive channel quietly spends that shared investment without supporting it. Buying here should never cost a buyer more than buying from you directly.
The Haud is a curated marketplace, and what appears where is decided by our team. The main things that shape ordering and featuring are relevance to what a buyer is looking at, how recently work was listed, availability, photography against our house standard, and editorial judgement about fit, seasonality and the mix of crafts on show. We do not sell placement, and we do not sell anything of our own alongside you.
4. Photos and presentation
Photography is how a buyer holds your work before they hold it, so we keep a house standard. Every listing needs photographs that show the piece clearly, including its front and back, taken in good light on a clean background. The Haud presents product photos on a consistent house background, and our tools remove the original background automatically.
You agree that we may tidy, correct and hand-finish your photos to bring them to house standard, and that we may unpublish a photo, or ask you for a replacement, where it falls below that standard. We will always aim to represent your work faithfully. If you are ever unhappy with an edit, tell us and we will put it right together.
5. Your content and our licence
You keep ownership of your photographs, product descriptions, shop copy and story. So that the Platform can work, you grant The Haud Ltd a non-exclusive, royalty-free, worldwide licence to host, reproduce, process, edit and display that content, and to use it to operate, market and promote the Platform and your work on it. This covers things like showing your pieces on the homepage and in collections, featuring your work and your story in our editorial and emails, posting on our social channels, and the preview images shown when a page from The Haud is shared elsewhere.
You also agree that we may name you and your shop, and use photographs you give us of yourself or your workshop, in editorial about your work. If you leave The Haud, we stop creating new marketing from your content. Editorial already published may remain, and you can ask us to take any piece of it down at any time.
6. Conduct
The Haud is a small marketplace built on personal relationships, and we keep the tone warm on every side. You agree to communicate respectfully with buyers and with The Haud team, and not to harass, abuse or disparage anyone through the Platform.
Reviews must be earned, never manufactured. You must not review your own shop or arrange for others to do so, offer buyers anything in exchange for a review or for changing one, or put pressure on a buyer over a review. We remove reviews we believe are not genuine, and review manipulation is grounds for suspension. Our Reviews Policy sets out the full rules.
7. Keeping sales on The Haud
When a buyer finds you through The Haud, the sale belongs on The Haud. An order, booking or commission that starts on the Platform must be completed through it, and you must not invite buyers who found you here to buy off the Platform instead, whether in messages, on packaging, or in material sent with an order.
We ask this because The Haud only earns when you do. Commission funds the marketing, the advertising and the infrastructure that bring buyers here in the first place, and there is strength in numbers: every sale that stays on the Platform pays for the next buyer's arrival, for you and for every maker here. Taking a sale The Haud introduced off the Platform spends that shared investment without contributing to it, and it is not fair on us or on the makers who play it straight.
Your own existing customers, and buyers who find you somewhere else entirely, are of course your own. This section is about the buyers The Haud brings you. If a sale to a buyer The Haud introduced is completed off the Platform in breach of this section, the commission that would have applied to it remains payable. As our privacy policy explains, messages sent through the Platform may be reviewed by our team to resolve disputes, prevent fraud, and keep the marketplace safe.
8. Buyer information
To fulfil an order you receive a buyer's name and delivery address, and whatever they write to you in messages. For that information you are an independent data controller in your own right. You agree to use it only to fulfil and deliver the order, to keep it secure, not to keep it longer than you need it, and never to use it for your own marketing or add a buyer to a mailing list without their separate, freely given consent. If you believe buyer information you hold has been lost or seen by someone who should not have it, tell us promptly at hello@thehaud.com.
Your dashboard shows you the orders, messages and buyer details you need to fulfil your sales. The Haud retains order and messaging records to operate the Platform, as described in our privacy notices.
9. Payouts
Earnings from your sales are held and become available to withdraw 14 days after an order is delivered; a longer period may apply to higher-value orders and to new makers, allowing time for any returns to settle. Cleared funds are sent to your bank automatically once they reach £50, and you can withdraw them sooner from your maker dashboard at any time. Withdrawals are free at £30 and over; for a withdrawal under £30 a flat 20p charge applies towards the bank fee. Stripe's standard payout schedule and verification checks apply, and any Stripe currency or instant-payout fees are disclosed by Stripe before you confirm.
10. Payment collection and Stripe
By listing on the Platform, you authorise The Haud Ltd to act as your commercial agent in collecting payment from Buyers on your behalf, via Stripe Connect Express. By completing Stripe Connect onboarding you also enter into a direct agreement with Stripe; Stripe's Connected Account Agreement and Services Agreement apply to your use of the Express account. The Haud is not a party to that Stripe agreement.
11. Refunds, chargebacks and buyer care
Where a refund, replacement or other remedy is owed to a Buyer under the contract of sale or under UK consumer law, you are responsible for providing it. Where a refund or chargeback occurs on one of your orders, you authorise us to recover your share by reversing the corresponding payout and, where your balance is insufficient, by debiting your connected bank account. If a shortfall remains, you remain liable to the Buyer and to The Haud for it. You agree to respond to Buyer enquiries promptly and in any event within 3 working days; persistent failure to respond may be grounds for suspension under this section.
12. Your responsibilities
Makers are responsible for the accuracy of their product descriptions and images, packing and shipping orders promptly and safely, handling returns in accordance with consumer law, and any VAT obligations applicable to their sales.
Until an order is in the buyer's hands, the goods are at your risk. If an order is lost or damaged in transit, that is resolved with the buyer at no cost to them; it is why we ask you to pack well and ship tracked.
13. Product safety and compliance
You are the maker and seller of your products, and you are responsible for them. You confirm that each item you list and sell is safe and of satisfactory quality, complies with all laws and regulations that apply to it in the United Kingdom (including product safety, labelling and consumer protection rules), is described accurately and honestly, is yours to sell and does not infringe anyone else's rights, and may lawfully be sold and sent to the buyer's delivery address.
Where they apply to your craft, this includes the hallmarking rules for precious metals, fire-safety rules for upholstered furniture, the rules for toys, cosmetics and candles, and food-safety rules for anything that touches food. If we ask, you will give us the compliance information for a product promptly. If you learn of a safety problem with something you have sold, tell us immediately; you agree that we may unpublish a listing straight away over a safety concern, and that you will cooperate fully with any recall or safety notice, at your cost where the problem is yours.
14. Animal welfare and animal-derived materials
Some crafts use animal-derived materials: wool, leather, feathers, horn, bone, silk. Where your work does, the materials must be lawfully and responsibly sourced, meet appropriate animal welfare standards, and be declared accurately on the listing. We do not allow ivory of any kind, any material from endangered or protected species, or fur. If you are unsure whether a material is acceptable, ask us before listing.
15. Insurance
We strongly recommend that you hold product liability insurance from the day you start selling, and public liability insurance as well if you sell at fairs, markets or other events in person.
Public liability cover of at least £5,000,000 is a condition of hosting in-person workshops or events through The Haud, whatever your level of sales. Clause 16 sets out how that works.
Once your total sales through The Haud reach £10,000 in any rolling twelve-month period, holding product liability insurance with cover of at least £2,000,000 becomes a condition of continuing to sell through us. We will let you know as you approach this point.
If we ask, you agree to give us evidence of your cover (your insurer, policy number and renewal date) within 14 days. You agree to keep the cover in place for as long as you sell through The Haud, and to tell us promptly if it lapses or is cancelled. If you are required to hold cover and it is not in place, we may pause your shop until it is.
16. Workshops and events
Workshops and events are part of The Haud, and hosting one is a promise to the people who book. If you host, you agree to run the session as described on its page, at the advertised time, with the tuition and materials described.
For in-person events you must hold public liability insurance with cover of at least £5,000,000, in place for the duration of every session you run. We ask you to confirm you hold it when you list your first in-person event. We may ask you for evidence at any time, and will do so following any incident or complaint, or where an activity carries higher risk. Online events do not need this, but every online session must have a working join link, and any kit must be posted in good time to arrive before the session.
You organise and run your own events. You choose the venue, set the format, supervise the session and are responsible for the safety of everyone attending, including any risk assessment the venue or the activity calls for. We list your event, take the booking and pass on the payment; we do not organise the session, select or inspect the venue, or supervise what happens there. Clause 19 sets out the indemnity that follows from this.
Buyers can cancel for a full refund until the booking cutoff shown on the event page; after that, bookings are non-refundable. If you cancel an event, or it does not reach its minimum numbers by the cutoff, everyone who booked is refunded in full and the cost of that falls to you, so cancel as early as you possibly can if you must. You are paid for an event after it has run. Commission on events is shown in your maker dashboard alongside your other rates.
17. Bespoke commissions
Bespoke commissions agreed through the Platform follow the same principles as everything else you sell here. Quotes are composed and accepted through Platform messaging, payment is taken through the Platform, and your standard commission rate applies as shown in your maker dashboard.
Your quote sets out the price, the timeline, any staged payments, and the refund terms that apply if the commission is cancelled part-way. The buyer sees these before they pay, and they bind you both. Keep the buyer informed as the work progresses, share proofs where your quote provides for them, and tell us early if a commission runs into trouble so we can help.
18. Tax information
UK law requires The Haud, as a digital platform, to report information about makers and their earnings to HMRC each year under the UK's reporting rules for digital platforms. You agree to give us accurate and complete details when you join, including your legal name, address and tax reference, and to keep them up to date. If we cannot obtain or verify the details the law requires us to hold, we may need to pause your payouts or your shop until we can, and we would always talk to you before doing that. Each January we will send you a copy of what we have reported about you. Our Maker & Seller Privacy Notice explains how this information is handled.
19. Indemnity
You agree to indemnify The Haud Ltd, and to keep it indemnified, against any loss, damage, cost, claim or expense it suffers or incurs that arises from any of your products, any breach by you of these terms or of the confirmations above, or any claim that one of your products caused injury, loss or damage, was unsafe or did not comply with the law, or infringed someone else's rights.
20. Our responsibility to you
We work hard on The Haud and we want it to work hard for you, but a marketplace cannot promise outcomes. We do not guarantee any level of sales, traffic or prominence for your shop, and we do not promise that the Platform will always be available or fault-free. To the fullest extent permitted by law, The Haud Ltd's total liability to you in connection with these Maker Terms, however arising, is limited to the total commission we have earned from your sales in the twelve months before the event giving rise to the claim. Nothing in these terms excludes or limits our liability for death or personal injury caused by negligence, or for fraud.
21. Leaving The Haud
You can stop selling on The Haud whenever you like. You can pause your shop from your dashboard at any time, or contact us to close it. If you close your shop, orders, bookings and commissions already placed must still be fulfilled, or cancelled and refunded with the buyer's agreement. Your remaining balance is paid out once the returns window on your final orders has settled, and your responsibilities for orders you have already sold, including refunds, chargebacks and product liability, survive closure. We will unpublish your listings promptly, and handle your information as described in the Maker & Seller Privacy Notice.
22. Suspension and removal
We may suspend or remove a shop from the Platform where the maker breaches these terms, receives repeated justified buyer complaints, repeatedly fails to fulfil orders on time, or lists products that do not meet the standards set out here. If we suspend your shop, we will tell you the reason. If we decide to end our relationship entirely, we will give you 30 days' notice with our reasons, except where the law requires us to act sooner, or where there is a serious breach, such as fraud, a safety risk to buyers, or repeated infringement after warnings, in which case we may act immediately.
We may also unpublish an individual listing that does not meet these terms or our curation standards, without suspending your shop. Where we do, we will tell you why, and wherever we can we will work with you to bring the listing back.
If you think we have got a decision wrong, tell us at hello@thehaud.com and we will look at it again. Complaints are read by a founder, not a queue.
23. Exporting and customs
When an order is going overseas, The Haud handles the export. We generate the shipping label and the customs and export paperwork for you, and the parcel leaves the country as an export by The Haud Ltd under our own EORI number. You send the order using the label and documentation we provide, and only that documentation.
You must not arrange your own international postage or make your own customs or export declaration for an order placed through the Platform. Buying your own overseas label, or filling in a customs form yourself, can put the wrong exporter, value or commodity details on the parcel and leaves both of us exposed. If you cannot use the documentation we provide for a particular order, tell us before you send it.
By selling on the Platform you appoint The Haud Ltd as your representative for exporting your orders, and you authorise us to complete and submit export and customs declarations for those orders on your behalf and to deal with HMRC and our carriers about them. You confirm that the information on your listing, in particular the description, materials, country of origin and price, is accurate, because it is what we declare to customs on your behalf.
24. US shipping
Shipping to the United States is at the maker's own risk. If you enable US shipping on a piece, you confirm it meets US import rules, and you are responsible for any testing, treatment, certificates or declarations US import requires. If a parcel is held, seized or destroyed by US Customs or any US agency, you bear all resulting costs in full: the buyer's full refund, and import duty paid or assessed, and the shipping already incurred. You will either pay the cost of return shipping or allow the piece to be destroyed. The Haud bears none of these costs by default, and may deduct or set them off against any sums it owes you, including current or future payouts. We may, at our sole discretion and without obligation, choose to share some of these costs in an individual case; this is a goodwill exception only, creates no entitlement, and must not be relied on.
You must also dispatch US orders on time. Under the US Federal Trade Commission's Mail, Internet, or Telephone Order Merchandise Rule, you must ship within the lead time shown on your listing, or within 30 days if you show no time. If you cannot dispatch in time, you must promptly offer the buyer the choice to agree a new date or to cancel for a full refund, and you must tell us straight away so we can help you handle it correctly. This applies to made-to-order and personalised pieces too, so set a realistic lead time on every listing.
Because The Haud is the importer of record for US orders, US product safety law looks to The Haud for the products you send, so we ask you to stand behind them specifically. For anything US-bound you confirm that: ceramics and other pieces sold for use with food use lead-free and cadmium-free glazes or finishes fired or applied properly, or are clearly and permanently marked as decorative only; jewellery contains no lead-based solder and no cadmium components; and textiles are of ordinary flammability-safe fabrics. If we ask, you will promptly give us materials and composition information for any US-bound product so we can make accurate customs and safety filings. If US law ever requires us to collect further information about you as a seller, such as identity, bank and tax details under the US INFORM Consumers Act once your US sales pass its thresholds, you agree to provide it within 7 days of our request; if it ever has to be disclosed publicly, your location would be shown only as "United Kingdom", never your address.
25. Returns and return labels
When a buyer returns a faulty piece and you ask to have it back, The Haud arranges the return label and any customs paperwork, because The Haud is the importer of record on the way back in, just as it is the exporter on the way out. You bear the cost of a faulty return coming back to you: the return postage, and on an overseas order any import VAT or charges due when the piece re-enters the UK. We may deduct or set these off against any sums we owe you, including current or future payouts.
For any other return, such as a change of mind, the buyer arranges and pays for the return postage. If you would like The Haud to help with a label in one of those cases, ask us first: we may arrange it at our discretion, on terms we agree with you, and we may decline.
26. Postage, parcel sizes and labels
When you list a piece for Haud-arranged shipping you choose its parcel size. That choice sets what the buyer pays for postage at checkout, so it needs to describe the parcel you will actually send. The rate for each size is shown against it when you edit a listing. The Haud buys the carrier label at dispatch and keeps the postage the buyer paid.
Where you offer free UK delivery on a piece, the buyer pays nothing towards postage and you fund the label at the price we pay for it.
Before your first label on an order you confirm the parcel's real weight and size. If the size you confirm is larger than the one your listing quoted, the buyer paid too little for postage and you fund the difference between our rates for the two sizes. You are not charged the difference in what the label itself cost us: carrier surcharges, fuel adjustments and our own pricing are ours to carry. We do not charge differences under £2. If the parcel turns out smaller than the size you listed you owe nothing, and the buyer's postage is not refunded, because they paid the price you quoted them.
Anything you fund under this section is capped at your earnings on that order, so it can never leave you owing us money, and we may deduct or set it off against any sums we owe you, including current or future payouts.
If you think a charge under this section is wrong, email hello@thehaud.com within 60 days of it appearing on your payout. We will look into it and, where we agree it is wrong, return it in full on your next payout.
27. Changes to these terms
We may update these Maker Terms from time to time. For material changes we will give you at least 15 days' notice by email before the change takes effect, and we may ask you to accept the updated terms in your dashboard. A change only ever applies from its effective date forwards, never retroactively. Continued selling on the Platform after a change takes effect constitutes acceptance of the updated terms. If you do not wish to sell under the updated terms, you can close your shop as described in the Leaving The Haud section before they take effect.